Advertising is a benefit to the public 2

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Like all things in life, advertising has its good and bad points. This is true for both businesses and the media. But for ordinary people like you and I, how does advertising affect us? There are many issues to consider.

In many ways, advertising is a benefit to the public. Advertising help to inform people about products and services. Without it, people may be unaware of a great new product or service.  In that way, advertising can help to educate people.

However, its effects on the public are not all positive. Advertising can be a negative influence.

First, there is too much of it. Everywhere you turn, there is a billboard or poster for a new cereal or shampoo. Advertisements are a nuisance. Also, advertisements can be dishonest. The goal of any advertisement is to persuade people to spend their hard earned money. Commercials create a fantasy about a product. If you buy this refrigerator, it will say, you will turn rich and beautiful. These advertisements try to pressure and deceive people into buying expensive, luxury items that are completely unnecessary. The public must be careful to consider both the good and points of advertising.

One part of the public has special concerns when it comes to advertising. These are children. Advertising affects children differently than adults. Like adults, children can find out some wonderful new toy or store through commercials. Advertising is even fun for children. Many commercials aimed at children are entertaining. However, children lack wisdom and judgment and are likely to believe everything they see and hear. A child may see a bright, shiny new toy in a commercial and may see his friends playing with it. This will create jealousy in the child. He may cry and beg his parents to buy it for him. In this case, the advertisement can cause a serious strife in a family.

Advertising may be necessary for businesses, but for people, it is both a blessing and a curse. The next time you see an advertisement, make sure you consider you are tempted by it!

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